Cosmo Magazine — NPURE just dropped a major milestone for women’s sports in Indonesia with the launch of the National Women’s Padel Premiere (NWPP) 2025the biggest women’s padel league the country has ever seen.
For three adrenaline-packed days, December 5–7, the court was buzzing with competitive energy, girl-power spirit, and pure sports euphoria. Nearly 500 players, from Lower and Bronze all the way to the Open category, showed up, geared up, and served their best game.
With familiar faces like Tasya Farasya, Yasmin Wildblood, and Nabila Syakieb joining the event, NWPP didn’t just feel like a tournament. It became a celebration of an active lifestyle that today’s modern women proudly embrace.
The massive hype surrounding the event paid off big-time, NWPP 2025 officially broke Indonesian records. MURI recognized it as the women’s padel competition with both the highest number of participants and the largest prize pool.
In short? NPURE isn’t just showing up, the brand is leading the movement.
PB Padel Indonesia (PBPI) also praised the initiative. According to PBPI’s Technical Director, Okki Yonda, not many skincare brands are brave enough to push the growth of padel this seriously.
NPURE’s involvement isn’t “just another collab,” he said, it’s a real effort to open up more space for women to grow in a sport that’s rising fast.
Amid the high-energy tournament, NPURE also introduced its newest innovation, Noni Physical Sunscreen SPF50++++ PA, debuting as the official sunscreen of NWPP 2025.
Formulated with Zinc Oxide as its main physical filter and powered by UVPure™ 400 technology, the sunscreen protects up to long UVA 400 nm, a spectrum often overlooked but responsible for premature aging, dark spots, and deeper skin damage.
The product has been clinically validated through both in vivo and in vitro tests, ensuring reliable and accurate protection.
With its lightweight feel, zero white cast, non-stinging formula, and suitability for users as young as six months, this sunscreen is built for everyday comfort, whether you’re under the sun or indoors.
Kanya Trihapsari, NPURE’s CMO, shared that this launch isn’t just about releasing a new product. It’s a continuation of the brand’s commitment to supporting women who are getting more active than ever.
She emphasized that even indoor activities require UVA protection since exposure can happen anytime. With UVPure™ 400, NPURE wants women to move freely without stressing over skin health.
But the closing of NWPP 2025 isn’t the end, it’s the beginning of a bigger movement.
For NPURE, padel is more than a sport; it’s a space for freedom, courage, and self-expression. Through innovations like Noni Physical Sunscreen and a landmark event like NWPP,
NPURE reinforces its dedication to women who choose an active lifestyle and carry it with confidence.
Because when your skin is protected, your energy is free to go exactly where it matters most: toward the things that help you grow.
